Mid June …. spring to summer mode.
The planning of December and early January paid off nicely in February, March and April. We rarely fell behind, the flaws came when items were needed last minute by customers who do not prepare, and they were a bit of a mess.
Most small businesses have all the best intentions of product or service, rarely is the complaint there, the complaint is usually around timing and execution, parts or materials are missing, someone is spread too thin on time.
People often forget that inevitably .. there is something that will not work quite right, but when there is a plan, all you do is adjust the plan a little and then move forward.
Our first lull of 2014 is right around the corner, July 4th, our plan … is Cape Cod !
Even with the popularity of websites, direct marketing is still an important part of marketing today. Choose your printed piece with your website address. Then choose the town or neighborhood that you wish to market to and we can do the rest. Labeling, tabbing and mailing. Let the communication begin!
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